Michelle Cardinal and Tim O’Leary have always challenged conventional wisdom. When they founded the agency in 1998, no one believed direct response and brand advertising should be in the same room—let alone the same agency. Now our clients wouldn’t have it any other way. Achieving both goals is now an imperative, not an option.
What makes us unique is that we can achieve both goals simultaneously. We deliver on brand and sales objectives at the same time with the same work. That need requires continuous innovation and total commitment.
We believe that all brand behaviors are important and the way a brand sells is key to how it is perceived. That’s why we created Transactional Brand Building.
CEO + Co-Founder
President + COO
Chief Client Officer
SVP, Client Strategy
EVP + Managing Partner
Chief Creative Officer
Managing Partner, R2C Group + President, MMSI
Managing Director, Digital + CRM
VP, Media Director
Director, Marketing Analytics
VP, New Business Development
SVP, Brand Strategy + Research
207 NW Park Avenue
Portland, OR 97209
2201 Broadway, 4th Floor
Oakland, CA 94612
121 North Walnut Street, Suite 100
West Chester, PA 19380
931 Jefferson Blvd., Suite 1001
Warwick, RI 02886
Our entire agency is fully committed to these core values.
We innovate. Participate. We’re not afraid to deviate and we empower others to do the same. They zig? We zag. We have courage. To speak. To act. To try. To be. We’re brave. Because being brave is easy when everyone has your back.
We care about the people we work with and the relationships we build. We’re honest, open and receptive to one another. We have mutual respect, from clients to colleagues to vendors. Then we play hard together. ‘Cause having fun at work isn’t a nice-to-have, it’s a must have. And yes, participation counts.
Commit to Excellence
We do whatever it takes, for however long it takes (even when it’s hard). We deliver above and beyond for clients, for investors and, most importantly, for ourselves. And we deliver when others say it can’t be done. We keep learning. Keep teaching. Keep improving. And we raise the bar higher than the moon.
Have A Winning Spirit
We beat the control. Beat the competition. We push ourselves to be the best. We motivate our troops and move in for the win. Because we know that with great competition comes outstanding performance.
Our team is dedicated to caring for each other and for the community. We give our employees the opportunity to complete individual and team-centric fitness goals and wellness programs, in addition to our complete menu of health insurance benefits. We also care for our community by volunteering together to various organizations each year. Recent volunteer and fundraiser events have included:
Central City Concern's Family Housing Program
West Chester Food Bank
Gaits of Harmony
Oregon Food Bank
St. Anthony Foundation
Employees enjoy a full suite of health insurance benefits (medical, dental, and vision), employer matched 401K, life insurance, subsidized parking, four weeks of paid time off (to start) plus national holidays off, and competitive market-based compensation.
Analyst, Digital Marketing Analytics
This is a mid-level advertising agency position with our Digital Team, playing an integral role in generating and presenting reports which our clients’ digital campaigns.
Account Director, Digital
This is a Director level advertising agency position, leading the digital portion of your clients’ marketing campaigns.
Office Manager/Executive Assistant
This is a mid-level advertising agency position in West Chester, PA, managing the office operations of a 35 person office and supporting the executive team.
Accounts Payable Specialist
This is a junior-level accounting position who will be a critical member of our Financial Operations team.
IT Support Coordinator
This is an entry level Information Technology position providing hands-on assistance with all IT needs across our fast moving organization.
This is a mid-level advertising agency position providing day-to-day programmatic media execution for performance and branding campaigns for our clients.
Digital Media Specialist
Digital Ad Ops Specialist
This is a mid-level advertising agency position, supporting the agency and our digital team managing, troubleshooting and executing all digital campaigns ensuring optimal return on our clients’ campaign investment.
Account Director, Digital
This is a senior-level advertising agency position, leading the digital portion of your clients’ marketing campaigns. Your efforts will play a key part in their overall success, and you’ll get to join a close-knit client services team in Portland, Oregon.
Analyst, Marketing Analytics
This is a junior level position on our Marketing Analytics team with a core responsibility of analyzing marketing data to provide actionable insights and optimization to improve upon our client’s business objectives.
Digital Project Manager
This is a mid-level advertising agency position, managing digital deliverables for one of the agency’s largest integrated accounts. Your efforts will play a key part in this clients’ overall success
Digital Account Supervisor
This is a mid-level advertising agency position, leading the digital portion of your clients’ marketing campaigns. Your efforts will play a key part in their overall success, and you’ll get to join a close-knit client services team in Portland, Oregon.
Digital Media Supervisor
This is a mid-level level position who will be an integral part of our Digital Media team and help build and transform the way we buy and integrate Digital Media for our clients.
This is an entry-level advertising agency position, working with client teams to organize and administer campaign deliverables
Director, Media Planning
We are looking for a seasoned media expert with a love for all media content, and who is especially fascinated with the intersection of linear and digital media channels.
Digital Media Coordinator
Digital Media Assistant Specialist
This is a junior-level position who will be an essential part of our Digital Media team, helping to build and execute performance and full-funnel digital campaigns
Assistant Planner, Media Planning
This is an entry-level advertising agency position in Portland with our media planning team, supporting the creation and analysis of your clients’ media campaigns.
Director, Digital Marketing Analytics
This is a director-level advertising agency position leading day-to-day digital marketing measurement strategies and execution for performance and branding campaigns for our nationally based clients.