Respond2 Continues To Add To Client Services Arm

PORTLAND, ORE – January 28, 2010 – The advertising world is excited about 2010. Almost every article, trends piece and blog post is about getting past 2009. Though 2009 proved challenging for many in the ad community, Respond2, the creative division of the R2C Group has continued to flourish. New Account Director, Jade Martin, will manage critical Respond2 accounts servicing the health and fitness and pharmaceutical verticals.

“Jade brings amazing experience and leadership to our team,” says Sue Collins, Respond2 Vice President. “He will play a crucial role in fostering client relationships, developing staff and supporting new business efforts.”

Martin’s 22 years of direct response experience crosses all mediums including radio, print, TV, direct mail, web and social marketing. He has driven direct response campaigns for leading brands including: AT&T Wireless, Comcast, Hollywood Video, Dish TV, Chase, Washington Mutual, Regence BlueCross/BlueShield, Kodak and Disney to name a few.

Martin is an avid triathlete and spends his spare time training and participating in triathlons all over the U.S.  Martin attended Whitworth College and graduated with a B.A. in Marketing and Communications.

R2C Group, Inc., the largest independently owned, direct response advertising agency in the country, specializes in brand-building accountable advertising. Headquartered in Portland, Oregon, with offices strategically located across the country, R2C Group combines the talent of its creative division, Respond2, and the expertise of its media buying divisions, Cmedia and MMSI (Marketing & Media Services).  Pioneers in branded DRTV production, dovetailed with efficient, high performance media planning, R2C Group’s clients include General Mills, Procter & Gamble, Estee Lauder, Adobe, Philips, The Home Depot, Bare Escentuals, Icon Health & Fitness, Humana Healthcare, Nautilus Bowflex, Euro-Pro, Freescore.com and many others. More information is available at www.r2cgroup.com.