R2C Group News

Portland, OR - November 12, 2009 - R2C Group’s Cmedia is among the nation’s top direct response television media buying agencies with 40% of the top infomercial campaigns under media management currently.  As the economy continues its ups and downs, advertisers continue to use direct response television to drive aggressive sales growth. Cmedia is a recognized leader currently purchasing media for eight (8) of the top twenty (20) infomercial campaigns in the US according to the Infomercial Monitoring Service Report (for the week ending November 6, 2009).

If you have any doubts about the growing importance of social media today, consider this: If Facebook was a country, it would be the eighth-largest in population, just ahead of Japan. Two-thirds of the world’s Internet population visit social networks. More than 100 million YouTube videos are viewed every day. Flickr now has one photo for every two people on the planet. More than 3 million tweets are broadcast on Twitter every single day. Social media now accounts for 10 percent of all Internet time. The good news is that customers using social media want us marketers to participate.