R2C Group has promoted Steve Diamond to the new role of Chief Creative Officer from Executive Creative Director.
Chris Peterson, Managing Partner
When data is at the center decision making, advertising traditions are pushed aside. Instead, there are hypotheses that are tested, measured, and verified. Anything else is a waste of time.
Steve Diamond, Chief Creative Officer
Advertising, like government, moves at the speed of trust.
R2C Group helps build brands like Leesa, Peloton Cycle and Texture.