Careers

Long-Form Media Buyer

Reports to: Media Director
Department: Cmedia, Portland, OR
Updated: October 2009

 

Summary of Position:

Cmedia, a leading direct response television media agency, is seeking an experienced DR Long Form Media Buyer. Candidate must be highly ambitious and work well within the fast-paced environment of infomercial media buying. This individual needs to be a team player with a dynamic work ethic that can get the job done! He/she will work directly with an assigned media assistant and report to the media director in our Portland office with a dotted line to the Media Broadcast Supervisor located in Virginia. Position resides in either the Portland, OR office or the Philadelphia (Exton), PA office.

 

Minimum Requirements:

  • Proven 2-4 years of long-form media buying experience
  • Proven track record of delivering profitable media – references required
  • Excellent written and verbal communication skills
  • Must be a solid multi-tasker with the ability to handle a large workload – multiple markets, variety of media types
  • Proficient with MS Excel, Word, Power Point and Access (a plus)
  • Experience with media tracking software required – either proprietary or out of the box
  • Education: BS or BA

Key Responsibilities:

  • Acquire in-depth knowledge about all of their assigned DRTV vendors, their strengths and weaknesses, pricing and performance
  • Manage assigned market/station list – responsible for hitting client targets, budgets:
    • review daily/weekly/monthly results for assigned market list
    • adjust schedules accordingly based on results
    • update media director and client service team regarding schedule adjustments/marketplace conditions
  • Develop/increase billing for markets/stations assigned to you
  • Regularly offer up test and firesale opportunities to the client service staff – “sell” them on the media
  • Attend and participate in long-form department meetings as required – both internal and client related (as necessary)
  • Work in a timely manner with assistant to resolve discrepancies during monthly reconciliation process
  • Develop and maintain good relationships with all networks and stations
  • Make marketing trips to visit networks/stations as well as attend industry events (ERA, Response Expo) when necessary

 

To apply for available opportunities please submit materials to careers@r2cgroup.com.
R2C Group is an Equal Opportunities Employer.

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